Ready, steady, export!

Future Greenland will be the stage for an interesting process as the venue of the final for the entrepreneurship competition “Start Up Export 2015. 

The competition is arranged jointly between Sermersooq Business Council and Greenland Business. During spring 2015 a number of companies participated in several workshops in order for them to become prepared to move from domestic marketplace to an international market. 

The participant at Start Up Export 2015 includes both established companies and upcoming businesses with a product ready for export.


The following sessions are scheduled in the targeted process of Start Up Export 2015:

21-22 February                Business Canvas Model

28 February                      Product management

10 March                           ‘Getting your house in order’

22 April                             Pricing, including various forms of sales agreements

22 April                             Preparation for pitching (film and presentation)

28 April                             Cultural differences in international trade and segmentation

4 May                                 Pitching, preparation and general rehearsal with sponsors


On Thursday 7 May at Future Greenland the finalists will have 3 minutes to pitch their product in front of the conference delegates.

The winner will receive a prize of DKK 75,000, donated by Arctic Import A/S, Bank Nordik Grønland A/S and Polar Seafood A/S. All three companies will also make ten hours of mentor time available to the winner.

- A mentor from Polar Seafood with extensive export experience will ensure the winner gains an understanding of exports and their systematics

- A second mentor from Arctic Import will help to clarify distribution and logistics

- A third mentor from Bank Nordik will provide advice on economic matters, as well as on export setups in relation to finance.

The mentors will help to ensure that the concept is realistic, and that any potential barriers are investigated during the start-up phase.

The programme for the final pitching is:

11.45 am     Introduction to the competition and the conditions for participation, plus the background for the idea: Ulla Lynge, director,

                    Sermersooq Business   Council

11.50 am     The first participant pitches his or her idea – 3 minutes

11.53 am     The second participant pitches his or her idea – 3 minutes

11.56 am     The third participant pitches his or her idea – 3 minutes

11.59-12.05 pm  Everyone votes via the Future Greenland app.

The delegate votes represents 25% of the overall assessment.


Announcement of the winner of Start Up Export 2015

16.45  pm    The jury will present the strength and weakness of the three presentations.

                     Result of the delegate votes will be announced.

                     Announcement of the winner

16.48 pm     Martin Ben Shalmi, chairman of Sermersooq Business Council will present the prize of 75.000 DKK to the winner

                    of Start Up Export 2015

16.50 pm     Questions from the delegates to the winner

17.00 pm     Start Up Eport 2015 - Closing remarks by Ulla Lynge, Director for Sermersooq Business Council